The photovoltaic (PV) industry is a strategically emerging sector in China with global competitive advantages and plays a crucial role in achieving the nation’s carbon peak and carbon neutrality goals. Recently, due to a combination of complex factors, supply-demand conflicts have intensified and market disorder has escalated, seriously impeding the high-quality development of the industry. Addressing “involution-style” competition is of national and industrial significance. The China Photovoltaic Industry Association (CPIA) hereby issues the following initiative to strengthen industry self-discipline and jointly maintain fair competition and a survival-of-the-fittest market order:

1. Compliance with laws and anti-unfair competition
   Enterprises must strictly abide by the Price Law, Anti-Monopoly Law, Bidding Law, and Anti-Unfair Competition Law of the PRC, firmly resisting predatory pricing below cost. Power station enterprises should optimize bidding rules, reduce the weight of price, and increase the weight of technical evaluation.

2. Uphold product quality and safety
   Companies must adhere to relevant quality standards, eliminate shortcuts, substandard materials, and power overstatement, and never compromise product performance.

3. Rational production planning
   Enterprises should align production with actual market supply and demand, strengthen production-sales coordination, and resist blind expansion that violates market laws and exacerbates ecological imbalance in the market.

4. Respect intellectual property
   Enterprises must comply with IP protection laws and avoid infringing on others’ intellectual property rights.

5. Promote innovation-driven competition
   Shift from homogeneous, low-efficiency competition to high-quality, high-level competition through technological and business innovation.

6. Comply with international rules in overseas operations
   Enterprises should adopt a lawful, mutually beneficial approach for overseas investment and market deployment, strictly following international regulations, enhancing global cooperation through technology, service, and brand advantages, and protecting the international reputation of China’s PV industry.

CPIA also calls on local governments to enforce the Anti-Monopoly Law, Fair Competition Review Regulations, and national unified market policies, regulate investment promotion, and prevent behaviors that hinder capacity exit. Testing and certification agencies should strengthen capabilities, uphold integrity, and ensure fair and accurate monitoring. Media organizations should report responsibly, verify sources, and avoid misrepresentation. Financial institutions should maintain confidence in the sector, implement differentiated support policies to favor strong performers, and avoid “one-size-fits-all” approaches.

By working together, the industry can create an environment conducive to healthy market operation, ensure industry integrity, promote quality upgrades, and achieve high-quality, sustainable development.

CPIA
August 22, 2025